Portfolio

HIAS
social campaign
Marketing, Nonprofit

CHALLENGE

New York City-based HIAS wanted to create a fun and attention-grabbing social media campaign that tied the story of Passover to its mission and values.

SOLUTION

Working closely with the organization’s staff we developed a modern, flexible, and consistent illustration style that depicted key holiday visuals and reinforced the marketing message.

RESULT

A memorable month-long campaign that raised awareness of the organization and increased likes and followers.

SERVICES

  • art direction
  • collateral design
  • digital marketing

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