Portfolio

EIS Group
Brand, Collateral

CHALLENGE

Due to a strategic merge, back-end insurance technology provider Exigen Services changed its name to EIS Group and a new, modern identity was needed so the company could market more effectively in a crowded space.

SOLUTION

Research showed that the primary difference between EIS Group and its competitors was its disruptive three-tiered module-based system. Interweaving gradations and patterns along with a modern color palette represented the flexibility and interconnectivity of the system, and helped the identity stand apart from competitors.

RESULT

A bold and conceptual identity that differentiated the company and elevated the status of the brand in its market space.

SERVICES

  • ad and promotion
  • brand
  • collateral
  • event